Stormline is a family business founded in 1966 by George McMillan in Invercargill, New Zealand. It was established to manufacture commercial fishing gear for the demanding New Zealand commercial fishing and outdoor industries. Graeme McMillan, the present Managing Director, took over the business in 1982 from his father George and has since extended the scope of manufacturing with a continued emphasis on features, quality, durability and innovation for which Stormline has become renowned. Stormline continues this family lineage today.

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